Land Rover

Land Rover is more than a world-famous 4×4 brand – it’s an institution. For what was conceived in the 1940s as a stop-gap measure to help Rover Cars recover from its post-World War II blues, the Land Rover was launched in 1948 and quickly became a global success story and a huge export earner for […]

Ah, the 1970s. Back in those simpler times, Land Rovers were sold in Australia through Leyland which also sold Leyland tractors. So some bright spark at the advertising agency decided to combine the two as a tractor and 4×4 package designed to appeal to the man on the land. Not sure what the agency creatives […]